First of all, thank you for clicking on this link and visiting our article dedicated to the keyword SEO Expert Montreal. Indeed, the first goal of this article is to improve our website’s visibility on the keyword SEO Expert Montreal because that is what we are: an SEO expert located in Montreal. If you would like to know more about our SEO services, click on the green link. If you want to understand concretely what SEO is, keep reading this article and you will discover why SEO pairs so well with quality content + relevant keyword choices.
SEO expert Montreal: but what exactly is SEO?
Search Engine Optimization (SEO) is a set of codes that allow Google (or any other search engine) to understand the content of your web page and reference it for a given keyword. After rereading this last sentence, it is quite possible that it might cause you to scratch your head in confusion. To put it simply, SEO is “making your site appear on the first page of Google for a specific keyword”; the occurrence of ” SEO expert Montreal” in our case is what caused you to arrive to our page. But what does this mean? There are more than 190 SEO criteria, meaning that Google (to name just one search engine) will analyze more than 190 elements of your site (or your web page) to decide how to position it for a given keyword.
Why does Google position us on the 1st page for SEO Expert Montreal?
As Google is a search engine, its sole purpose is to provide the most relevant results to users based on their queries (= keywords). We will continue our explanation with the keyword SEO Expert Montreal because it is on this keyword that we have optimized this article. However, it is not enough to repeat SEO Expert Montreal a number of times on the page to ensure our positioning. It also requires that users stay on your site and interact with your content. If you read this, you are considering this content as relevant to your “SEO Expert Montreal” search and there tell Google “I confirm that this article responds to my query.” So just for that: thank you! J
To put it simply: Google knows and sees everything! If we want to appear first on Google for the keyword SEO Expert Montreal but the content of our corresponding page deals with web design and nowhere in the content is there any mention of SEO experts in Montreal (the theme of the page for Google), the Internet users are not going to stay on our site and Google may downgrade this page from the top results for that keyword.
SEO expert Montreal: Choosing the right keyword
Why did we choose SEO Expert Montreal and not just ”SEO expert” (a more general term) or expert in SEO, cheap SEO expert etc.? To tell the truth, we also made an article for SEO expert as this keyword interests us as well. We chose SEO Expert Montreal because it is one of the keywords that receives the highest volume of monthly searches and because we are experts in SEO (and located in Montreal), it is normal that we appear on the first page of Google (proof that it works). To find out the volume of monthly searches for particular keywords, we recommend that you use Google AdWords, as it is a free and accessible tool:
To access the above screen, set up a Google AdWords account (using your email address) and click Tools/Keyword Planning Tool:
You then have a choice between doing a search to find new keywords from a website or phrase, getting search trends for a given keyword or finding synonyms for your keyword:
If you look again at the first screenshot, you’ll see that Google AdWords claims that there are only 10 monthly searches in Montreal for the keyword ”SEO Expert Montreal”. This example proves that we need to analyze Google AdWords data with caution because it is obvious that more than 10 people are looking for an SEO expert in Montreal every month. We know this because we receive a lot more than 10 calls each month for this query and our analytics data also proves this.
We therefore advise you to use this tool to get an idea of research trends, but don’t just stop at this simple data. If you really want to know how much your keywords are being searched, contact us and we’ll use our more advanced software than Google AdWords.
For us it is SEO Expert Montreal, and for you what will it be?
As explained earlier in this article, it is obvious that the simple fact of writing an article on SEO Expert Montreal is not sufficient to fully position us on Google’s 1st page. Indeed, we have written many articles on these subjects, performed many optimizations and we are already recognized in the industry as SEO experts (which I’m sure helps). This article just aims to help you understand SEO a little better and give you tips for finding keyword ideas.
Now that you know this trick, you can search your keywords or continue your SEO learning by consulting our other articles including this one: how to improve your SEO.
And if SEO really is not your cup tea, contact us and we will do the job for you.
Thank you for reading!