Local SEO Services
My Little Big Web is a team of 30 local SEO experts dedicated to improving your local search visibility and generating leads.
What is local SEO and why is it important?
Local SEO is a type of SEO that focuses on optimizing your website for geolocalized searches on Google. The main goal is to make sure that your company appears in search results when someone is looking for services or products near their location. Let’s say someone is searching for a general contractor in Montreal, but they haven’t specified their location. They don’t want search results for contractors in Paris. They want Google to suggest a local business that is actually in Montreal.
Local SEO strategies help you attract the right kind of traffic to your website. This means you’ll be connecting with potential customers who are actually in your target market. It also helps you avoid getting inquiries from people who are outside of your service area.
Even if your business operates on a national or international level, it’s still beneficial to maximize your local visibility. Google tends to prioritize local results and users tend to trust them more. So, by focusing on local SEO, you can improve your chances of getting noticed by both search engines and potential customers.
Is local SEO right for your business?
Do you have a physical location?
If you have offices or a physical storefront, you will need to let Google know so that your local rankings can get a boost. If you haven’t created a Google Business Profile, there’s a chance that one might be created without your knowledge, where customers can leave reviews. We can create and optimize your Google Business Profile and manage your brand image for you.
Do you provide local services or target local customers?
If you’re targeting a specific area, our local SEO agency in Montreal can help you reach the right audience and avoid wasting time and dealing with unqualified traffic. We’ll optimize your local listing to make sure it stands out and encourage positive customer reviews.
Do you compete with large companies?
Big companies usually have a strong brand presence, giving them an edge in local search rankings. But don’t worry, Google gives everyone a fair chance. With some effort, small businesses can optimize their local SEO and come out on top. Reach out to our local SEO experts to learn more.
Want to improve your online reputation?
Did you know that 67% of consumers think Google reviews and other rating sites are super important? If your company wants to keep attracting customers, you need to take control of your online reputation. You’re in luck because our expert local SEO agency is here to help. We’ve got all the best practices to build your local reputation.
Our local SEO services
Google Business Profile optimization
Your Google listing in your local area is key to improving your visibility in local searches. It helps you reach more people who are located near you. Our team can either create your listing or optimize it to make sure it appears in relevant searches for services, products, updates, and more. Let us help you get noticed by the right audience!
Local search optimization
Our team of local SEO experts will make sure your Google Business Profile and customer reviews are fully optimized. We’ll perform keyword research specific to your city and geographic area, as well as identify local listings and search engines that are gaining popularity among customers.
Local content marketing
Content marketing is a powerful tool that can boost your brand awareness and help you rank higher on popular search terms. When it comes to targeting specific audiences and driving qualified traffic, local content marketing is the way to go. Finding the right balance between general and local content marketing is key to establishing a strong online presence.
Local link building and citations
Link building is a big deal in SEO. If you want your company to rank well in your area, you need to build backlinks from local sources. It’s also important to analyze the links you already have and make sure they are from authoritative sources. Our local SEO experts can help you with this.
Our local SEO process
Local SEO Audit
If you don’t have a local presence, this analysis will be faster. However, we will still evaluate your SEO knowledge and explain how we will improve your ranking in Google for local searches.
If you already have a local presence, even a basic one, we will review what you have done and provide a list of necessary actions. We believe in being open and transparent, so we want you to understand our process and the quality of our work. Our local SEO audits are detailed and provide explanations for each point.
Local SEO Strategy
Your local SEO strategy relies on your specific circumstances and goals. This includes the areas you want to target, the competition you face, and your budget for SEO. We can suggest different approaches that will help you achieve your business objectives.
Google frequently updates its algorithm, and search trends are constantly changing. New competitors may arise, while others find innovative ways to stand out. That’s why it’s important to regularly review your local SEO strategy to make sure it’s still in line with your objectives.
Action Plan & Implementations
We’ll help improve your website by fixing content organization, optimizing page titles, and strategically inserting keywords. Additionally, we’ll provide SEO content writing both on and off your site to boost your local visibility. This includes building local industry citations, standardizing your local listing information, and addressing customer and former employee reviews.
We’ll also optimize your Google Business Profile listing and Google Maps presence. Furthermore, we’ll generate content that encourages other websites with strong local presence to link to your site and talk about your business. In the online world, great content is highly valuable, and we’ll leverage this to spread the word about your business.
KPI Analysis & Reporting
At the end of each month, we will send you a performance report that outlines the actions we have taken to enhance your local SEO. This report is created manually by our local SEO expert, ensuring personalized attention to your project.
We can customize the report according to your preferences and provide detailed explanations as needed. Our reports typically include the following information: trends in keyword rankings, content created both on and off your website, acquired links, optimizations made to your website, received reviews, and recommendations regarding Google updates.
Put your trust in one of the best local SEO agencies in Montreal
Our SEO experts already have over a hundred customers on the first page of search engines! Why shouldn’t you? Contact our team today for a free quote!
Why work with our local SEO agency?
Google-certified local SEO practices
Our local SEO experts stay updated with Google developments to make sure our methods follow the right guidelines. We know what we’re doing, and what we’re doing is here to stay. SEO isn’t some arcane science. Google announces guidelines (more or less clearly), and our job is to adapt them to your website. It’s that simple.
Deep understanding of local markets
Since 2013, our local SEO agency has been helping small businesses in Quebec. We have in-depth knowledge of the market here. While the Quebec market has its unique characteristics, local SEO follows universal principles that we are well-versed in. We can provide reliable support to any small business, whether it’s based in Montreal, Quebec City, Canada, or even overseas.
ROI-driven services
We are a performance-driven digital marketing agency. Our main focus is helping small businesses thrive online and achieve real success. With local SEO, we can help you connect with your target audience, but we don’t stop there. We’re here to make sure your message gets across loud and clear, so you can boost your visibility and bring in new customers.
All-in-one solution
Just like with SEO in general, improving your local SEO involves the expertise of various specialists, such as copywriters, translators, programmers, and technical SEO experts. At our web agency, we have all these skills in-house. We take a comprehensive approach to optimizing your local SEO, covering every aspect needed.
Local SEO FAQs
What’s the difference between local SEO and general SEO?
Search Engine Optimization (SEO) is all about the factors that Google considers when ranking your pages in its search results. Basically, it’s how you can make sure your website shows up when people search for something online. And with good SEO, you can even rank in different regions like Quebec and Ontario, as long as you offer your services there.
But here’s the thing, if you’re a dentist in Montreal, you don’t really need to show up in Google.fr’s search results. That’s where local SEO comes in. It’s a branch of SEO that focuses on boosting your visibility on a local scale, like in your city or region.
So how does local SEO work? Well, it involves using tools and practices that can help you get noticed locally. Things like setting up a Google Business Profile, getting listed in local directories, and even getting mentioned in local blogs, press releases or webzines. These are all sources of potential visibility for your company.
How can your agency improve my local search rankings?
My Little Big Web is an SEO agency that was established in 2013. We have a wide range of clients, both local and international. Just like we do for ourselves, we will use the best strategies to boost your website’s visibility in search results for your targeted keywords.
No matter where you want to target your audience, the principles of local SEO remain the same. There are certain rules and best practices that you need to be aware of. All you have to do is apply them, keep an eye on your competitors, monitor what people are saying about your company online, and focus on providing excellent service. As a local SEO agency, our goal is to ensure that your customers are aware of the great service you offer and to increase positive word-of-mouth.
What is a local citation and why is it important for local SEO?
Citations are basically mentions of your company’s name, address, and phone number on other websites. These mentions are important because they give Google more information about you, help determine your reputation, and even impact your local SEO. Imagine if one source lists a different phone number or address for your business than another source. This would not only confuse potential customers, but also Google.
To stand out from your competitors and gain Google’s attention, it’s essential to be frequently mentioned and well-regarded by the local community. This positive recognition will create a snowball effect, leading to significant success for your company.
What are the advantages of working with a local SEO agency over managing local SEO in-house?
Local SEO agencies like My Little Big Web have been honing their expertise since 2013, working with countless customers. This means we’ve had the opportunity to test a wide range of methods and closely follow the evolution of local SEO for the companies we’ve partnered with. By teaming up with our local SEO agency, you can tap into this wealth of knowledge and experience.
We pay for professional tools that may not be cost-effective for you to purchase on your own. Plus, there’s the time and effort required to become proficient in using these tools.
It’s also important to remember that SEO encompasses various areas of expertise, such as content creation, data analysis, and technical know-how. Very few individuals have mastered all these aspects. The beauty of working with a local SEO agency like My Little Big Web is that we have a dedicated team with all these skills, ready to meet your specific needs.
How do you manage customer reviews for local SEO?
Customer reviews play a crucial role in local SEO and can greatly impact sales. Our team of local SEO experts will guide you through a proven approach to gather more positive reviews.
We’ll also teach you how to effectively handle negative reviews and transform them into powerful marketing messages that enhance your reputation. Additionally, we’ll show you how to leverage the reviews from your customers to create a strong communication strategy.
How long does it take to see the results of a local SEO strategy?
It all depends on where you’re starting from, who your competitors are, and how much work still needs to be done. To give you an idea of how long it will take to see satisfactory results, expect to spend between 2 and 6 months. But let’s define what we mean by “results.” For us, results mean ranking on the first page of Google.
In reality, seeing progress in your rankings is a result in itself. For example, moving from the tenth page to the eighth, then to the fifth, and eventually to the third – these are all results. As part of our local SEO packages, we’ll send you a performance report at the end of each month to show you the progress and rankings gained.
How important is a Google Business Profile for local SEO?
Your Google Business Profile is like the MVP of local SEO. It’s the go-to tool for Google to assess the importance and credibility of your business when recommending it to potential customers.
Our local SEO agency takes optimization to a whole new level. We fine-tune every aspect, from your eye-catching cover photo to the additional pictures that showcase your business. We also pay close attention to customer reviews and make sure your responses are on point. Plus, we optimize the information available about your business and make sure external links are pointing in the right direction.
How much does local SEO cost?
Short answer: between $1,200 a month and $2,500 a month. In reality, it depends on many factors, but above all on how much time you need to spend on your SEO strategy.
For quick and lasting results, you’ll typically need to invest between 10 to 20 hours of work each month. This includes optimizing your existing content, creating fresh and engaging content, improving technical SEO, keeping an eye on your competition, and conducting thorough analysis to gauge the impact of Google’s updates on your rankings.
If you prefer, we can also provide a one-time optimization service and evaluate the initial results to determine if ongoing monthly support is necessary. The best way to get started is by reaching out to us and discussing your project, as every company has its own unique needs and requirements. So, let’s chat and find the perfect solution for you!
Interested in our local SEO services? Get in touch with us!
Contact our team today to find out more about our local SEO services.