When they first hired our SEO agency, almost of the client’s traffic was coming from branded keywords. We set out to increase the number of non-branded keywords, beginning with on-page optimization of their existing service pages. Next, we developed a content calendar to build topical relevance with relevant keywords related to their service pages.
In addition to improving visibility for the brand on the island of Montreal, we also optimized the client’s Google Business profiles to build local visibility throughout the Greater Montreal area.
This strategy enabled us to meet our client’s needs by drastically increasing their organic traffic in just a few months and ranking them in the top 3 for many target keywords.